Selfish, Scared and Stupid Stop Fighting Human Nature and Increase Your Performance, Engagement and Influence

After years of having motivational smoke blown up our collective backsides, we've started to act as if we are all generous, bold, and intelligent - all of the time! We've designed our organizations, teams, systems, products, relationships, and lives so we can succeed only under ideal 'laboratory' conditions. Anything less than perfection often means catastrophe. The problem is that's not how human beings work at all.
Behavioral strategists Dan Gregory and Kieran Flanagan argue that if you want to increase your chances of success in business and life, you should design for reality. Offering real-world strategies with a healthy dose of wit and charm, Selfish, Scared & Stupid will help you design for success by aligning with natural human behaviors: selfishness, fear, and stupidity.