Marketing For Healers & Therapists Everything You Need!

What you'll learn
How to create a genuine trust-building, high value-providing business and marketing system, taught in a step-by-step process with support throughout and after.
Important skills and foundations that will set your Energy Healing or Natural Therapy business up for long-term success.
That marketing is not about being 'pushy' or forcing something on someone.
How to set up and use a set of software that will give your healing or natural therapy business ultimate flexibility now and in the future (follow on screen).
The psychology of everything we do. The 'why' of each stage in the process.
How to create a high value piece of content that builds trust & rapport
A business and marketing strategy that will genuinely build real relationships with those you want to serve with your healing
Business Fundamentals: Mapping out a marketing process.
Business Fundamentals: Business Positioning - how to think about and position your business effectively in the wider healing and natural health industries.
Business Fundamentals: In-depth Target Market Research. How to properly find and talk to your selected target market and ideal customers.
Business Fundamentals: How to position your business on social media, including ideas for potential approaches you can take
Business Fundamentals: How to set up and build a website, including setting up web hosting (onscreen process you just follow along).
Marketing Fundamentals: How to write engaging copy for ads and landing pages and the psychology behind it.
Marketing Fundamentals: How to build, edit, schedule & integrate an email marketing sequence into our system.
Marketing Fundamentals: How to approach paid and organic marketing strategies when promoting your business, including some potential approaches you can use.
Marketing Fundamentals: How to understand the effectiveness of your system with analytics.
Requirements
Energy Healer or Natural Therapist at any stage or just about to start your business
Good Internet Connection
Ready to take full control of your businesses future
Ready to understand marketing in a new way
Software used total: £20 month, £218 year
Description
Are you an Energy Healer? (Reiki Practitioner, Pranic Healer, QiGong Practitioner, Chakra Healer, Crystal Healer etc) or maybe a Natural Therapist? (Acupuncturist, Aromatherapist, Hypnotherapist, Massage Therapists, Yoga Teacher etc) then this course is exactly what you need to take your gift and service to as many people as possible in a structured and effective way.This business and marketing system, specifically designed for healers and natural therapists, will take potential clients that have never heard of you and, through non-coercive, genuine, relationship-building strategies and techniques, bring them to a place where they are open enough to experience what you are offering and become a regular customer.Packed with over four and a half hours of content that details everything in a step-by-step manner that you can follow along on screen. By the end of this course, you will have:A fully functional business and marketing system with your own accompanying website, email marketing sequences and targeted ads, ready to plug in and start bringing in new clientsThe ability to edit and change any part of the system with ease (as you'll learn the fundamentals of the software we use)The ability to turn this system into any kind of website, process or system you choose in the future with very little effortBusiness and marketing skills and know-how that will serve you well for the rest of your business life, even if you decide to switch careersA LITTLE BIT ABOUT MEMy name is Cleaus Neverson-Browne, and personally, I learned and became a practitioner of Energy Healing a few years ago and was privileged enough to assist a number of people with what I learned.At the same time, on the professional side, I have worked in all areas of marketing for nearly a decade. I've had the privilege of having large budgets at my disposal where I could try and test a number of different ideas and approaches, but at the same time have worked with much smaller budgets and had to figure out how to stretch that as far as possible, which means understanding the organic side (no ads) as well.I also keep up with the latest in what is actually working for entrepreneurs and business owners too.With these two areas being large parts of my life - the understanding and love of energy healing, with my enthusiasm for and years of marketing experience, it just makes sense to marry the two and do what I can to help other healers bring balance and natural health back to millions... if not billions... of people all over the world.As I'm sure you'll agree, receiving and giving healing is such a beautiful and blissful experience, yet for most of the world, it's not part of their daily lives. I believe we can change this with the correct approach.If you get any use out of this course, I'd be more than happy to make more and ensure they are all focused around helping you as a healer do more in that specific area? Let me know in the feedback to the course and comments as I would love to do this. This is my first course on Udemy, but I do intend to do more as long as you are finding benefits from them.IN THIS MARKETING COURSE FOR HEALERS AND THERAPISTS, YOU WILL LEARN:Marketing doesn't have to be about being 'pushy' or forcing something on someone.How to create a trust-building, high-value providing business and marketing system in a step-by-step process with support throughout and afterImportant skills and foundations that will set your Energy Healing or Natural Therapy business up for successA business and marketing strategy that will genuinely build real relationships with those you want to serve with your healingThe psychology of everything we do. The 'why' of each stage in the process.How to set up and use a set of software that will give your business ultimate flexibility now and in the futureHow to create a high-value piece of content that builds trust & rapportBusiness Fundamentals: Mapping out a business & marketing processBusiness Fundamentals: Business Positioning - how to position your business effectively in the wider healing and natural health industryBusiness Fundamentals: Target Market Research. How to properly find and talk to your selected target marketBusiness Fundamentals: How to set up and build a website, including setting up web hosting (an onscreen process you can follow)Business Fundamentals: How to position your business on social media, including ideas for potential approaches you can takeMarketing Fundamentals: How to write engaging copy for ads and landing pages and the psychology behind itMarketing Fundamentals: How to build, edit, schedule & integrate an email marketing sequence into our systemMarketing Fundamentals: How to approach paid and organic marketing strategies when promoting your business, including some potential approaches you can useMarketing Fundamentals: How to understand the effectiveness of your system with analyticsSOFTWARE AND SERVICES WE USE IN THIS COURSE:Mindmup (mind mapping software) = £25/year[Can find and use your own mind mapping software]Bluehost (for website hosting) = £150/yearElementor Pro (drag-and-drop website design) = £43/yearCanva (for graphic design) = £10/month[Optional, just consider how you will get graphics etc]Active Campaign (for email sequences) = £10/monthWordpress (website creation) = FREEGoogle Analytics (website analytics) = FREEHotJar (visual website tracking) = FREETOTAL MONTHLY COST: £20/monthTOTAL YEARLY COST: £218/yearThe only other consideration with regard to cost is how much you will allocate to your marketing budget.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Mapping Out The Marketing Process
Lecture 2 Mapping Out The Marketing Process
Section 3: Positioning Your Business
Lecture 3 Positioning Your Business (also known as defining Unique Selling Points - USPs)
Section 4: Target Market Research - Know Your Customer
Lecture 4 Target Market Research - Know Your Customer
Section 5: The Free Offering
Lecture 5 The Free Offering (The First Piece of High-Value)
Section 6: Formulating Copy/Content For Ads and Landing Pages
Lecture 6 Formulating Copy/Content For Ads and Landing Pages
Section 7: Creating Your Website and Required Landing Pages
Lecture 7 Creating Your Website and Required Landing Pages
Section 8: Email Marketing Sequences
Lecture 8 Email Marketing Sequences
Section 9: Positioning Yourself on Social Media
Lecture 9 Positioning Yourself on Social Media
Section 10: Paid Ads vs Organic Reach + The Creation of Retargeting Ads
Lecture 10 Paid Ads vs Organic Reach + The Creation of Retargeting Ads
Section 11: Marketing and Website Analytics
Lecture 11 Marketing and Website Analytics
Section 12: BONUS LECTURE
Lecture 12 Bonus Lecture
Those training in or operating as: Reiki Healers (Reiki Healing),Those training in or operating as: Pranic Healers (Pranic Healing),Those training in or operating as: Chakra Healers (Chakra Healing),Those training in or operating as: Crystal Healers (Crystal Healing),Those training in or operating as: Angelic Healers (Angelic Healing),Those training in or operating as: Spiritual Healers (Spiritual Healing),Those training in or operating as: Distant Healers (Distant Healing Across Various Healing Modalities),Those training in or operating as: Therapeutic Touch Practitioners,Those training in or operating as: QiGong Practitioners,Those training in or operating as: TaiChi Instructors,Those training in or operating as: Hypnotherapists (Hypnotherapy),Those training in or operating as: Acupuncturists (Acupuncture),Those training in or operating as: Aromatherapists / Massage Therapists (Aromatherapy),Those training in or operating as: Sound Therapists (Sound Healing / Sound Therapy),Those training in or operating as: Ayurvedic Practitioners (Ayurveda),Those training in or operating as: Traditional Chinese Medicine (TCM) Practitioners (Chinese Medicine),Those training in or operating as: Reflexologists (Reflexology),Those training in or operating as: Herbal Medicine Practitioners (Herbal Medicine),Those training in or operating as: Yoga Teachers / Instructors (Yoga),Those training in or operating as: Meditation Teachers / Instructors (Meditation),Those training in or operating as: Music Therapists (Music Therapy),Those training in or operating as: Naturopathic Doctor (Naturopathic Medicine),Those training in or operating as: Neuro-Linguistic Programming (NLP) Teacher / Instructor (NLP),Those training in or operating as: Cognitive Behavioral Therapists (Cognitive Behavioral Therapy - CBT),Those training in or operating as: Nutritionists (Nutrition)


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