Master Looker Studio: Build Interactive Dashboards and Analyze Performance Metrics

What you'll learn

Connect data sources like GA4, Google Ads, Google Sheets
Use all chart types available in Looker Studio.
Apply filters and controls for dynamic reporting.
Blend data and use calculated fields.
Get customizd performance marketing report template.

Requirements

No prior experience with Looker Studio is needed — this course is beginner-friendly

Description

In this course, you'll learn how to create interactive dashboards in Looker Studio using charts, filters, and data blending to visualize and analyze your marketing performance. Tailored specifically for performance marketers, the course focuses on practical skills you can immediately apply to analyze your campaigns. Whether you're tracking conversions, monitoring ad spend, or optimizing your return on investment (ROI), you'll gain the tools to present your data in a clear, actionable way that helps make data-driven decisions.You will start by learning how to connect your data sources, such as Google Analytics 4 (GA4), Google Ads, and other platforms to Looker Studio. From there, you'll dive into creating and customizing charts that showcase key performance metrics in a way that is easy to understand. The course also covers how to use filters and data blending to enhance your reports and create a more comprehensive view of your marketing performance across different channels.By the end of the course, you'll also receive a ready-to-use Performance Marketing Report Template to streamline your reporting process, saving you time and effort. This template will allow you to apply the skills you've learned and instantly create professional reports that you can use in your daily marketing work to drive meaningful results.

Who this course is for

Digital marketers who want to track and visualize campaign performance
Homepage:
https://www.udemy.com/course/looker-studio-data-studio-course/